Indian cosmetic industry has been witnessing strong growth for the past few years and emerged as one of the industries with huge future growth potential. Due to changing lifestyle and spreading consumer awareness, people have become more beauty conscious. We have also found skin care as one of the most attracting segments of the Indian cosmetic market. The segment has been registering impressive growth rate for the last couple of years. With the rising awareness about personal grooming, the skincare market is further expected to register strong CAGR of nearly 19% during 2010-2013, as per our research report “Indian Cosmetic Sector Analysis (2009-2012)”.
According to our report, rising awareness about the benefits of skin care products and the advancement in medical technology with safe & effective procedures have made the skin care market grow at a fast rate. Moreover, changing climatic conditions is another reason for the high sales of skin care products in the country. Besides, our study has analyzed all the factors that are expected to drive growth in the skin care segment.
“Indian Cosmetic Sector Analysis (2009-2012)” also provides an analysis on other segments (hair care, color cosmetics, fragrances, oral care, organized salon market, spa market, and cosmetics surgery) of the market along with their market forecast. Our study has also studied the market on the basis of Women & Men Cosmetic Market, Premium, Mid Market & Mass Market Cosmetics Products and Rural, Semi-Urban & Urban Cosmetic Products Market.
Our report also provides information regarding consumer behavior, particularly men, and rural population, with regard to cosmetic products. We have also added the competitive landscape section that incorporate valuable information about the leading cosmetic players, their marketing strategies, and SWOT analysis. Moreover, we have analyzed emerging trends in the industry. Our research will help consultants, industry analysts, and vendors to get an in-depth knowledge of the current, past, and future performance of the industry.
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Article By: Shushmul Maheshwari