According to our research report “China Fast Food Market Analysis”, China is the second leader in terms of fast food consuming markets after the US. On the back of large consumer base and increasingly changing food appetite, the domestic fast food industry in China has been witnessing tremendous growth. Presently, the country accommodates over 150 fast food chains and 3-4 Million stores. Moreover, with the changing consumer preferences, rising income levels, increase in young population, and the availability of standardized food, the domestic fast food industry in China is expected to surge at a CAGR of around 13% during 2011-2014.
The ongoing analysis identifies that the high growth in the industry is attracting both domestic and international players. Foreign fast food chains, such as McDonald’s, Papa John, Domino, and KFC are expanding their fast food operations in China, targeting China as a key market to increase their fast food revenue. Besides, the report gives detail analysis of the prevailing trends, such as food flavor and franchising route in the industry. It is expected that these trends will continue to grow in future on the back of huge untapped opportunities in both the sectors.
“China Fast Food Market Analysis” provides an exhaustive research and rational analysis on the fast food market in China. This extensive research will help the clients to identify market trends and evaluate the leading-edge opportunities critical to the success of the fast food market in the country. It presents an overview on the various factors driving the fast food market, together with the forces that are blocking its growth.
This research supplements the past and current information on the Chinese fast food industry with forecast on various important industry aspects, including the market size of fast food industry. The report also provides extensive information on the country’s fast food market, besides discussing the growing segments, such as Noodle market, Pizza market, and snack food market. Facts and figures regarding market size, growth, share, and trends in technology development have been thoroughly analyzed in the report to provide clients a comprehensive overview of the market.
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Article By: Shushmul Maheshwari